The National Baking Company boss is getting ready to make one of the firm’s largest investments in its history.Butch Hendrickson says he wants to see a better attitude in business and other sectors as Jamaica emerges from the damaging effects of the COVID-19 pandemic.Since 1994 he has headed the National Baking Company, a successful business producing quality bread, buns, crackers and other baked products for generations of people in Jamaica and abroad.Equally important is Hendrickson’s invaluable philanthropic contribution to Jamaica through the National Baking Foundation, in diverse areas such as early childhood education, small business development, food for persons in times of disaster and assistance for the elderly.In this episode of Impacting Jamaica with host Luke Douglas, Hendrickson talks about why he continues to give back to his country; the success of providing learning materials for every basic school in Jamaica; his passion for growing small businesses; and sobering thoughts about what it will take to address the decades-old problem of violent crime. Hosted on Acast. See acast.com/privacy for more information.