Even with advent of online listing services, the fundamental means of renting an apartment hadn’t changed for decades, that is, until Rentberry came along (www.rentberry.com). Alex Lubinsky, Co-Founder and CEO of Rentberry joins us on this addition of Bay Area Ventures to tell us how his new startup is radically changing the process renting or leasing a property for both the renter and the landlord.Rentberry goes beyond simply listing properties and leaving it up to each individual renter and landlord to find each other and make a match. Instead by allowing the landlord to host an auction for their property, Rentberry is creating a new paradigm for facilitating the transaction. This new and highly transparent process gives information to the renters to see just how much a property in their desired location is renting for and allows landlords to optimize their revenue to meet the true demand for their market.Rentberry started in a handful of cities and is now expanding across the US. Demand is very strong and Alex is dealing with scaling his company as well as adding new features to improve and enhance the service. In the episode you’ll learn how Alex came up the idea and how he and a handful of co-founders got the company off the ground.In addition to talking about the company, we also talk about how Lubinsky funded his startup and how he left a career in international investment banking and mergers and acquisitions to start Rentberry because of a problem that he and his co-founders ran into. As always, I welcome your comments and feedback. If you have questions for Alex or me please feel free to reach out and we’ll do our best to get back to you as quickly as possible.Recorded on May 22, 2017, on SiriusXM Channel 111, Business Radio Powered by the Wharton School. Bay Area Ventures airs live on Mondays at 4:00pm Pacific Time, 7:00pm Eastern Time. For a list of upcoming and past guest information visit www.donaldlandwirth.com and click on the Show link. #auctions #Realestate #innovation #rentals #gigeconomy #Marketing #landlord #renter #apartment #lease #entrepreneurship #startup #SanFrancisco #SiliconValley