Video continues to be the most powerful form of content on the web and people know the importance of it in their marketing. I’m not blind to the fact that there’s a growing trend among businesses to create their own video content. There are pros and cons to making video content on your own and pros and cons to hiring someone to make video content for you. But what are they? Do you really need a video pro? We sat down with Richard Tiland from New Evolution Video Productions in San Diego, and really got down into the nitty gritty of this debate. We touch upon some topics no one wants to talk about.