Fresh from visiting the future of marketing at AMA Chicago's BrandSmart 2024, your Growing Social Now Host Barbara Rozgonyi, dissects the revolutionary ideas and trends reshaping our industry. Expect to hear about the seismic shifts AI is causing in our field, not just in terms of efficiency but as a catalyst for creativity and connection. We'll reflect on the power of storytelling in brand identity, the evolution of B2B marketing, and the ways AI is reshaping the advertising landscape. This episode isn't just a recap; it's an invitation to be part of a bold new era where marketing is as much about innovation and audacity as it is about understanding and engaging with the stories we all share. At one hour, THE longest Growing Social Now News episode ever is power-packed with insights and takeaways to transport you to the future. Thanks for listening, subscribing, and sharing! #BrandSmart2024 #barbararozgonyi #2024marketingtrends #b2bmarketing #b2cmarketing #dtcmarketing #fractionalcmo #amachicago #americanmarketingassocation #podcast #marketingpodcast #podcasthostMentioned in this episodeLeslie Marshall Chief Marketing Officer, Mesmerise Group, former AMA Chicago President, as an excellent #BrandSmart2024 Emcee; and Chris McGuire, AMA Chicago President, Director Of Client Growth and Engagement, McGuffin Creative Group, Inc., and an engaging game show host!!Thanks to AMA Chicago for hosting and these smart speakers for sharing their brilliance:Staying Grounded While Launching an Out-of-this-World Brand Sheila Hamilton, Marketing and Menu Lead - New Business Ventures, McDonald’sEmbracing A.I. and Maintaining the Human TouchJennifer Polk, Chief Marketing and Digital Experience Officer, Feeding AmericaBeyond the Game: Crafting Unforgettable Brand Experience Journeys Through SportsLinden White, Head of Account Management and Integrated Solutions, rEvolutionLisa Nucci, CMO, Choose ChicagoDan Moriarty, CMO, Chicago Fire FCBranding in the Narrative Economy: The Psychology of Consumer ExperiencesKristian A. Alomá, Ph.D., Founder & CEO, ThreadlineAsk Me Anything Panel of ExpertsShannon Lee, Senior VP of Creative, StudioNorthPepper Miller, President, The Hunter-Miller GroupLindsay Gash, Creative Innovation Lead, NA Agency, MetaAndy Crestodina, Co-founder & CMO, Orbit Media StudiosInnovation as CreativityMeghan Hurley, Vice-President of Global Brand Marketing, Claire'sBronco Boost: Generative AI’s Marketing Journey Goes from Zero to 60Joe Grigsby, Panel Moderator, VMLJen Swanstrom, US Retail & Shopper Marketing Manager, Ford Motor CompanyChris Scuro, VP/Director of Digital Business at Platforms, Ford at GTBDavid Chan, Digital Strategist, Ford at GTB Architecting Your FutureJennifer Wesley, Managing Director Talent and Strategy Development, GoogleBarbara RozgonyiFounder, CoryWest Media Fractional CMO Digital Marketing PR Consultant Keynote SpeakerTop PR BloggerPodcast Host Growing Social Now Barbara Rozgonyi on Facebook Barbara Rozgonyi on InstagramBarbara Rozgonyi on LinkedInBarbara Rozgonyi on TikTokBarbara Rozgonyi on TwitterYouTubeGrowing Social Now wiredPRworksBarbaraRozgonyi.com