About
Ekaette Kern is the CEO and Head of Brand Consulting at TENET Consultancy, a strategic communications agency focused on brand storytelling that ignites, inspires, and sparks change across generations. She also serves as the board chair for The A Pledge, an initiative focused on increasing representation and equity in the advertising industry. Here, she discusses the secret “sauce” that sets TENET apart, current DEI challenges in advertising, and her work with the Harlem Globetrotters. Key Takeaways:- TENET Consultancy's secret 'sauce'- Ekaette's work with the Harlem Globetrotters- How DEI efforts can fall shortEpisode Timeline:1:20     The four-step process for brand transformation4:15    The “sauce” that sets TENET apart5:45    Ekaette's work with the Harlem Globetrotters9:00    How to build strong partner relationships10:28 How The A Pledge is helping diversity in advertising13:00 Moving beyond performative DEI actions 15:00 Legal pushback against DEI16:48 Tangible successes in advertising diversity18:45 Advice for women in PR and marketing20:34 Ekaette on thought leadershipThis episode’s guest:• TENET on LinkedIn• LinkedIn Ekaette KernSubscribe and leave a 5-star review: https://pod.link/1496390646Contact Us!•            Join the conversation by leaving a comment!•            Follow us on Facebook, Twitter, Instagram, and LinkedIn!Thanks for listening! Hosted on Acast. See acast.com/privacy for more information.
23m 51s · Nov 13, 2024
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