The last decade saw the expansion of the beauty industry. Gone were the age old, kitchen staple rescues to make you feel beautiful. It was the onset of the ‘How-to’ Tutorials on social media platforms. It was the age of buying beauty products on e-commerce portals. Cut to today, retail stores with the latest technological advancement to help you make the right buying choices. Join Anita and Surabhi Batra, Area Manager, India Subcontinent, Travel Retail- EMEA for L’Oréal Paris as they break down the expansion of the beauty industry in India.