The onset of the COVID-19 pandemic over 18 months ago and the massive loss of jobs that followed compelled many Jamaicans to turn to alternative means to survive. A number of persons, including some in the hospitality sector, pivoted to agriculture.Poultry and egg farming suddenly became a viable business for many and with assistance of HiPro Farm Supplies, small producers were able to supply almost 40 per cent of the country’s poultry needs – up from just above 30 per cent before the pandemic hit.“The small farmer stepped up to the plate to feed the nation,” said Dayne Patterson, the Business Development Manager at HiPro Farm Supplies. “And they are continuing to do it.”In this episode of Impacting Jamaica, host Luke Douglas talks with Patterson who provides insights into the critical role his company plays in Jamaica’s food security and the provision of employment. Hosted on Acast. See acast.com/privacy for more information.