Flashing or spinning the Alexa Purple ring light on the Alexa Echo device means DND (do not disturb) mode activated. This DND feature works well when the users are going to sleep and it is enabled and disabled by users. But sometimes it will continuously spin or flash continuously without DND on the Alexa Echo device. So, you need Alexa help support. Contact our Amazon Alexa Echo help support today through toll-free number +1-817-464-8883, they will provide the best and reliable solution at a time. They will also guide for the troubleshooting method to solve the Alexa purple ring or other Alexa issues at a time. Visit at: https://echohelpline.com/how-to-fix-the-amazon-alexa-purple-ring-light-issue/