Dive into the world of directing! In our inaugural episode of the sixth season of MICAST - The Media Masters, we’re delighted to have Dar Gai, India-based Ukrainian Film Director and Co-Founder at Jugaad Motion Pictures.  We explore the dynamics of filmmaking through the lens of Dar Gai's fascinating stories about her work and behind-the-scenes anecdotes from her popular projects (like Prateek Kuhad's Kasoor).   Stay tuned for a conversation about:  1. The creative process that goes into making an impactful music video (5:03) 2. Seeking out new media to become a better storyteller (11:55) 3. How to make ads that don't make people hit the Skip Ad Button (24:23) We also discuss some interesting questions from MICAns, and delve into conversations around planning production and intimacy in Indian Cinema.