In this episode of Wisdom Whispers, hosted by Abhishek Mittal, co-founder Vivek Krishna shares the journey of starting the men's wellness brand Sukham. Vivek talks about his motivations, challenges, and inspirations, including insights from the sports business to the entry into Ayurvedic products. He discusses the importance of innovation, market positioning, and personal anecdotes from their Shark Tank experience. The conversation also explores the significance of addressing taboos in the sexual wellness industry and providing unique, high-quality products. Vivek offers advice for young entrepreneurs on perseverance and the importance of continuous innovation in business.